George Aristo from PlayOJO is the first guest in our new casino interview spotlight series

We’ve met with George Aristo from PlayOJO to talk about what makes PlayOJO stand out in a crowded market and what current trends they are experiencing.

12.11.2019
George

George Aristo, PlayOJO Casino

Hi George! We’re honoured to have you and PlayOJO as our first guest in our new Casino interview series. Please introduce yourself and PlayOJO to our readers!

My name is George and I live on the beautiful Mediterranean island of Cyprus. I work on the marketing and promotional side of PlayOJO, dealing with business customers such as casino affiliates, Twitch streamers and YouTube motivators.

Established in 2017 PlayOJO is an award-winning casino which hosts an ever-expanding selection of over 3,000 games from some of the best providers out there.

We’ve created an environment where players feel secure because there is nothing hidden in our terms and conditions and they have full control of their money.

With unique and very attractive casino features such as OJOplus (money back on every bet) and no wagering requirements, PlayOJO has been growing from strength to strength since launching. We have seen through several massive TV and radio campaigns, our most recent ‘Thumbs Up’ campaign reaching the masses in both the UK and Sweden. We have huge Facebook and Instagram followings and the OJO community continues to grow every day. We’re obviously doing something right!

Getting rid of the wagering requirements was definitely a unique idea and appreciated by a lot of players. What are the other pros of PlayOJO, why should we choose your casino?

For so many reasons! We’ve established PlayOJO as the gamechanger casino and one that would set the bar for all other casinos to aspire to. This is why we decided to challenge the market on its shortfalls when it comes to fairness and transparency. PlayOJO is the fair casino and we are very proud to offer our players a unique set of benefits that you won’t find combined anywhere else.

  • First of all, we have totally scrapped wagering requirements which means that anything our players do win, they get to keep, no wagering umpteen times before they can call it their own.
  • All wins and bonuses are paid in cash with no restrictions, which gives our players a newly found freedom that they’ve most likely not experienced before playing online casino. At PlayOJO, all funds are available for customers to play or withdraw at any time and without any restrictions - they are in control.
  • We wanted to be able to offer our players perks that are totally unique to us and that’s why we came up with features like OJOPlus - a money-back mechanism which gives players back a percentage of money back every time they bet, whether they win or lose.
  • One of our big attractions is the OJO Wheel which rewards players for their loyalty. The more you play, the higher your level and the more you win on one of the 3 wheels – each wheel has different prizes and risks so it’s up to players to decide if the bigger prizes are worth the risk or not.
  • There’s no max win limit in place either, which means that the sky is basically the limit and there’s no win too big for our players. If you win big, you win big and it’s all paid in cash with no wagering of course!
  • For the cherry on the cake, we more recently added no minimum withdrawal limits to our long list of perks. Players can withdraw as little as they like, simple as that.

Thanks for that thorough list. What is, in your opinion, the reasons behind PlayOJO’s success?

The reason for our success? Well, we’re finally giving players what they want, right? The outdated way of how casinos were doing things was creating mistrust within the industry and players were going along with it because that’s all they knew. So to address this, we created a brand that is very transparent and fair and our unique perks and selling points certainly demonstrate this.

We don’t offer out-of-this-world bonuses that are often too good to be true – we offer our players real rewards in real-time and give them real control over their money in the process.

We’ve created a fun and friendly environment where players feel right at home and this can be found in all of our communication channels, from Support chat, emails and our Social platforms – there’s never a dull moment when you’re part of the OJO family.

PlayOJO team

Let’s dive into the markets that you’re operating in and what trends you’re currently seeing. Could you start by telling us a bit about your key markets?

PlayOJO is popular in many countries around the world but I would say our key markets are the UK and Sweden, where we have invested heavily in marketing, massively growing our brand awareness and market share. Our other markets include Finland, Germany and Canada. We are all very excited to be taking the OJO experience to Spain very soon and who knows where else we’ll be spreading the OJO goodness.

What’s the most played game(s) among your players today?

Popular games, of course, vary between countries obviously depends on the countries. Saying that, the most played games across the board are…. Starburst, Bonanza, Book of Dead, Gonzo’s Quest, Immortal Romance, Rainbow Riches and Wolfs Gold. No big surprises there.

Are there any specific trends you see right now?

Megaways is definitely a game style that is trending across all casinos now. I believe the success comes from the fact that hugely popular old classics are being rolled out (classics like Raging Rhino) but with the added element of the Megaways mechanism. A winning combo.

Daily Jackpot games from Red Tiger are also very much trending right now – PlayOJO has promoted our own Daily Jackpot games with huge marketing campaigns that advertise our minimum of £10k guaranteed daily prize and no surprises that the response has been astounding.

Do you use SlotCatalog for your work?

I certainly do and I know that several of my colleagues often turn to it when they are researching games or casinos. It’s definitely becoming a very useful resource for the casino industry so keep up the great work, it’s much appreciated!

Which of your promotions is the most appreciated among your customers?

Well, our welcome offer of 50 Fixed Free Spins is certainly a big hit, with no wagering requirements of course. We call our promotions Kickers and they are CONSTANT! We tailor-make them for our players’ needs and they can be found in their accounts on a daily basis. We also run ongoing popular campaigns.

In fact starting 2nd Dec, we will be giving away a 10-day 5-star holiday every week for 5 weeks in 5 different luxury locations in the "Come Fly With Us" campaign.

Our Reel Spinoffs are also extremely popular and the prizes on offer there certainly add an extra thrill to the leader board race. Prizes can range from cash and free spin prizes to tickets to big events and VIP attractions.

I’d like to say thank you for taking the time to chat with us. Is there anything you would like to mention before we say goodbye?

An award-winning casino, PlayOJO’s mass of benefits makes us stand out in the market in a totally revolutionary way. We live, work and breathe PlayOJO and we have a lot of fun while doing it. We even have our own language (our players are OJOers and our Support team are the OJO Crew) and our fresh approach in turn rubs off onto our players. PlayOJO has been one of the major successes of the casino industry in the last 2.5 years. Long may the industry continue to wow casino players in this way because thanks to us, this is what they have come to expect - a much fairer casino experience.

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